Growth Due Diligence
Understand the quality of growth before you underwrite it.
Growth can appear attractive while hiding unsustainable acquisition economics, measurement weaknesses or concentration risk. Revenu examines growth quality independently, for the people whose capital depends on it.
Written for
- Private equity
- Venture capital
- Family offices
- Acquirers
- Investment committees
- Corporate development
- Founders preparing for diligence
What attractive growth can hide
- Unsustainable CAC
- Overstated LTV
- Channel concentration
- Paid-demand dependency
- Weak retention
- Attribution inflation
- Creative concentration
- Measurement weaknesses
- Scaling limits
What Revenu examines
Acquisition & economics
- Customer acquisition economics
- Normalized CAC
- LTV assumptions
- Paid vs organic demand
Quality & scalability
- Retention and cohorts
- Channel concentration
- Growth scalability
- Measurement quality
- Commercial risks
Deliverables may include
- Growth Quality Assessment
- Acquisition Economics Review
- Cohort and Retention Assessment
- Channel Dependency Analysis
- Measurement Risk
- Scalability Risks
- Material Red Flags
- Upside Opportunities
- Investment Committee Summary
Scope of this service
Revenu Growth Due Diligence is independent commercial and growth analysis. It is not regulated investment advice, statutory financial audit or financial due diligence.
FAQ
Yes. Scope and depth are agreed to fit the transaction timeline and the questions the investment committee needs answered.
Know how sustainable the growth is before you commit capital.
Discuss an independent growth diligence scope for your transaction.
Request an Independent ReviewRevenu provides independent growth, marketing and commercial analysis. Revenu services are not statutory financial audits, accounting assurance, legal opinions, credit ratings, investment ratings or regulated investment advice. Terms such as verified, assurance and assessment refer to Revenu proprietary commercial methodology unless expressly stated otherwise.